Today, Brad Lipshultz COO at SEO Inc. and I did a webinar for the Global Workspace Association. During the webinar we covered search engine optimization, local search engine optimization, pay per click and social media. Overall, it went very well and we were happy to have the opportunity to speak to such a great group. [...]
The recent update to Google has changed the name of the search engine optimization game. I mean really, it has implications for online reputation management, social media marketing, SEO, etc. I recently wrote about the effects it will have on online reputation management on search engine land. Basically, you can use Google + business [...]
Wow, I almost forgot that I have this website entirely. That being said, it doesn’t negate the BIG news Google released today regarding their latest update. People are calling it the Google Fresher Update as of now. Basically, Google is whiping out stale results for queries that demand fresher content. For example, say I search [...]
I just wrote a new post for SEO Inc. on the new integration of social media shares in Google results. Here is an excerpt.
Tweets just became more important to lead generation and conversions! Yep, I said it. Now let me tell you why.
Google is now intermixing social media share data with search results. This change [...]
This is the beginning of a post taken from the SEO Inc., SEO company blog. I helped our intern Milena come up with some ideas. But I thought she did an excellent job writing the post. Watch out people, those search engine optimization Interns are sharp!!
Top SEO and Social Media Developments of 2010
Google’s “Mayday” Update
Depending [...]
Here is an excerpt from my latest post from the SEO Inc. SEO Blog
Search engine optimization demands a keyword assignment. Let me tell you why.
SEO Goals
The SEO keyword assignment helps you determine the goals of the campaign. Without goals, how can you measure success? First, you need to determine the scope of the project, i.e. how [...]
Here is an excerpt from my latest post from the SEO Inc. SEO Company Blog
Let’s be honest here, SEO (and organic online marketing in general) is changing. The main reason for this, well, it’s a simple changing of the guard. Google is still the dominant website to focus SEO efforts on, but there are some serious [...]
SEO is hard. Whaa, whaa, right? I can almost hear you saying it now. “Everyone’s job is hard.” Well I’m not sure if I agree with that. The guy who works at the movie theater looks like he has a pretty easy job to me. I mean he looks hungover half the time. But that [...]
Ready, Set, Go! It’s Time for SEO!
In this post I’m going to give you the basics of SEO so that next time you’re chatting it up with some Internet folk you have something to say.
What is SEO?
SEO stands for “Search Engine Optimization,” and that is exactly what SEO experts try to do, optimize an online [...]