As the headline indicates, SE Ranking runs in the cloud.
What does that mean? It means you don’t have to worry about installing software on your PC.
Instead, you visit SE Ranking just as you would any other website. You login and begin using the app with your browser.
It’s that simple.
SE Ranking isn’t just a single tool. It’s a suite of tools.
That’s why the phrase “all-inclusive” is part of the headline.
In fact, there are no fewer than nine tools included with the product. Every single one of them can help you get a better rank in the search engine results pages (SERPs).
In the next several sections, I’ll go over each of the tools in detail.
If you’re into SEO, then you already know about the importance of keywords. You also know about the importance of earning a great rank for specific keywords.
SE Ranking helps with that. It’s Keyword Rank Tracker tool lives up to its name.
Keyword Rank Tracker shows historical rank for keywords that are most important to you. Use that info to see if your rank is improving over time.
The tool covers rank for all the major search engines:
Keyword Rank Tracker also shows rank data by device. That will give you some insight into how well your site ranks on mobile platforms.
Also, the tool shows you info beyond simple organic rankings. You’ll see search volume and relative traffic forecast as well.
SE Ranking even shows you paid ranking in Google.
You aren’t limited to tracking your own keywords, either. The tool enables you to see how well your competitors are ranking with their keywords.
Like many other comprehensive tools, SE Ranking offers an audit feature that crawls through your website and identifies issues that could hurt its ability to rank well.
The tool even allows you to use multiple sources for identifying the pages it should crawl:
Got a subdomain? No problem. The tool can cover that as well.
What exactly does it look for when it’s crawling your site? Several things:
You can even configure the tool in terms of how deeply and how quickly it crawls your site.
Once the crawl is finished, SE Ranking will give you a top-to-bottom report that highlights SEO issues and offers actionable insights.
You can also compare a current audit with a previous audit to see how much your site has improved over time.
Finally, the tool lets you download your report in PDF format. That’s useful it you want to refer to it offline or provide it to clients.
How well is one of your web pages optimized for a specific query? To answer that question, you should turn to SE Ranking’s On-Page Checker.
The tool won’t just show you how well a page is optimized, though. It will also show you a series of recommendations and recommended fixes.
Use that info to give the page an even better rank!
Which parameters does the tool use when analyzing a page for optimization? Several of them:
If you’re struggling with ranking a single page for a specific search term, start diagnosing the problem with On-Page Checker.
Backlinks are an important part of SEO. Fortunately, SE Ranking makes it easy to check out your website’s backlink profile.
In fact, the tool will evaluate all your backlinks using 15 parameters, including:
You aren’t restricted to checking only your own backlinks, though. You can use the tool to view the backlink profile of a competitor’s website.
Why would you want to do that? To find backlink opportunities!
Are you in the market for keywords that will boost your website’s visibility? If so, then SE Ranking’s keyword suggestion tool is just what you’re looking for.
Simply enter a basic keyword, domain, or URL into a text field. Then, watch as the tool loads you up with keywords you can start ranking for immediately.
According to the folks at SE Ranking, the tool’s database currently houses more than 2 billion keywords. It’s safe to say that the search terms you’re looking for are likely to be in there.
In fact, the tool could very well provide you with enough keywords to keep your content calendar packed for the next several months.
The Keyword Grouper tool is something that isn’t advertised heavily by other comprehensive SEO solutions. That doesn’t mean it isn’t useful, though.
Why do you need it? For a few reasons:
Keyword Grouper is also a time-saver. Instead of working with thousands of keywords at once, you get to just work with a subset of search terms.
Also, when you group keywords manually you can make a lot of mistakes. SE Ranking groups them intelligently for you and eliminates the potential for human error.
The tool also enables you to check the monthly search volume of each keyword on the fly.
Yet another feature that you don’t always see promoted by other tools: page changes monitoring.
What does it do? It alerts you to when somebody changed a web page.
Why is that important? Because it offers a form of checks and balances against those changes. Other team members can review the changes to make sure that they’re consistent with brand messaging.
It could also give you a heads-up about malicious activity on your website.
SE Ranking will also help you improve your visibility on social media.
For starters, the tool offers an auto-post feature. Use that to streamline your social media updates across multiple apps.
SE Ranking will also identify the best times to engage with your target audience. Additionally, it will highlight the types of content that get you the best results.
Running an agency? If so, you’ll be happy to learn that SE Ranking offers white label reporting.
If you’re not familiar with the term “white label reporting,” it’s industry buzz-speak for a report that’s suitable for branding.
In other words, you can put your own logo on the report. You don’t have to hand clients a report with SE Ranking’s logo on it.
You can even update the overall color scheme of the report to suit your brand’s image.
If you’re wondering if SE Ranking has an API, the answer is: yes, it sure does.
That’s useful if you’d like to produce custom apps using the data gleaned from the tool.
Additionally, you can use the API to:
SE Ranking offers a variety of pricing plans. You’re almost guaranteed to find one that’s suitable for your interests and budget.
On the low end of the comprehensive plans, pricing starts at $39 per month. That gives you the ability to crawl up to 25,000 pages with the website audit.
That level of pricing doesn’t offer page changes monitoring, white label reporting, or API access, though.
If you want all three of those features, you’re going to have to sign on with the most expensive level of service at $189 per month.
That’s still quite a bit cheaper than a lot of competitors.
SE Ranking has more than 200,000 users as of this writing. Some of them are sharing their thoughts about the tool online.
Here are the good things they’re saying about it:
And here are the not-so-good things they’re saying about it:
If you’re on the lookout for an all-in-one SEO solution, put SE Ranking on your short list. It’s a nifty, affordable tool.
It also offers a free trial. You should take advantage of that to make sure that it’s got exactly what you’re looking for.
Welcome to John Lincoln’s personal website. You can learn about John Lincoln’s books, films, book him to speak and contact him. John is directly associated with many of the businesses mentioned on this website and freely discloses this information.
John Lincoln is Co-Founder of Ignite Visibility, one of the top digital marketing agencies in the nation. Lincoln recently transitioned to Executive Chairman following a 13-year tenure as CEO, where he now focuses on long-term strategy and key initiatives for the company.
Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books Advolution, Digital Influencer, and The Forecaster Method. Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award.
Lincoln has taught digital marketing and web analytics at the University of California San Diego, has been named one of San Diego’s most admired CEOs, and is recognized as a top business leader under 40.
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